Thursday, 14 May 2009

Awareness of QR codes

Talked to 163 people today as they entered the library (so we know they are current library users) and showed them a picture of a QR code.

8% said they recognised what it was (though often struggled to put it into words!).  Not as many as at Bath (13.8%), but not a bad amount. It still adds up to almost a couple of thousand students if extraploated to our whole student population.

We wanted an idea of awareness as one of our measures of success will be if more know what they are this time next year!

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